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[Blood-Pigggy]

I don't really blame them, they HAVE to do it.

Besides, their fans believe them, if they say it's an innovation, their fans will believe it, and they'll buy the system. So will most of the people that aren't that well educated about the systems, they'll think it the other way around, that the 360 and Wii copied it instead, mostly moms and dads and casual gamers who never bothered looking at the systems the months before they were released, or never kept track of their release.

But calling Nintendo's work a "gimmick" when the supposed "gimmick" DS spawned such great games as Trauma Center and Kirby Canvas Curse, not to mention the ease of FPS and Strategy game control, is stupid, how can you say someone else's work is a gimmick when you just threw together all these random things borrowed from others in a controller and call it your own.
I agree with you that they're grade A morons for saying that, but they do need to pass it off as an innovation, who would buy a system that is "inspired with technology from the 360 and Wii"?